ETHIOPIA COLORFULLY PROMOTED AT WTM LATIN AMERICA
The Ethiopian Embassy in Brazil, together with Ethiopian Airlines Colorfully promoted Ethiopia at World Travel Market Latin America (WTM) held from April 4-6, 2017 in Sao Paulo – Brazil. During the Event the Embassy has successfully showcased the tourist attractions as well as the business and investment opportunities of the country by demonstrating and distributing items including magazines and CDs that would show the diverse aspects of the country`s tourism industry along with the traditional coffee ceremony of Ethiopia.
Furthermore the Embassy has used the plat form to engage different Tour operators around the world and to communicate with different medias so as to give details that would promote the image of the country. WTM Latin America is one of the biggest Travel business event in Latin America .